
心研滙集團有限公司

China’s Intangible Cultural Heritage
China’s Intangible Cultural Heritage refers to living traditional cultural practices, knowledge, crafts and arts passed down orally and by demonstration across generations. It covers folk customs, traditional handicrafts, performing arts, ancient rituals and indigenous wisdom. These heritage items carry Chinese history, aesthetic spirit and community memory. They are not physical relics, but living skills and culture that people inherit, practice and revitalise today.
Why need to Preserve
China’s intangible cultural heritage holds the spirit and shared memory of Chinese civilisation. We preserve it to save unique handcrafts, ancient wisdom and traditional beauty passed down for generations.
It keeps folk arts and customs alive so they will not disappear. It helps us know our cultural roots, inspires modern design, supports international cultural exchange, and passes these precious living treasures to young people and the whole world.

1. Guard Civilisation Memory
Save ancient wisdom, stories and traditions that record the history of communities

2. Protect Unique Handicrafts
Keep rare handmade techniques from disappearing as modern industry develops.

3. Cultural Identity & Belonging
Help people recognise and connect with their own cultural roots.

4. Sustain Community Customs
Maintain festive rituals and folk practices that bind communities together.

5. Pass on to Next Generations
Enable young people to learn, experience and carry forward traditional culture.

6. Respect Cultural Diversity
Protect the world’s varied cultures and maintain humanity’s colourful heritage.
Please Join Us

Pass Culture and Education Heritage to the Next Generation.
We hand down precious culture and educational wisdom to young people. Through workshops, courses and cultural activities, the younger generation can learn traditional arts, understand historical stories and inherit timeless values. It lets our culture continue to grow and live on into the future.